Site Decision Systems™
x-span's core solution enables the organization to reach a new level of
success. Our clients are able to make better decisions, respond to
opportunities in a timely manner, and, importantly, able to establish a new
standard of excellence with respect to their site management strategy.
Turn-key Decision Tools to Drive New Market Expansion
Deployed our Site Decision Systems™ suite (both web and desktop) to support
expansion into “unknown” geographic areas. Intensified how data is used to
create a holistic perspective and guide an informed decision making process.
Infused decision models to be sure evaluations and recommendations were
consistent.
Aggressive Site Growth with Improved Analytical & Presentation Tools
Designed a comprehensive site decision process to support franchise expansion
opportunities. Required a turn-key solution to quickly assess and make site
decisions more effectively. Needed to understand new market opportunities and
saturation points in existing markets. Provided opportunities for senior
management to interact via a "board room ready" interface.
Shifting Site Strategy by Re-directing Opportunity Identification
Constructed an analytical process to locate and structure branch locations.
Reviewed existing approaches and constructed a systemic process to manage a
shifting strategy from “we want to be here” to “where are the best locations”.
In-Market Acquisitions – Prioritizing Consolidation & Exit Decisions
Developed market evaluation process to help management quickly work through
divestiture and consolidation opportunities. Integrated decision models to
project market strengths and potential erosion resulting from branch closures.
Enabled an “exit opportunity” factor whereby a site decision could be
influenced by lease term and brand strength/loyalty.
Other Assignments
We have helped several organizations manage through various sales, marketing
and relationship management issues. Many of our Site Decision Systems™ clients
leverage our advanced analytical skills as well as our understanding of their
organizational issues and strategies to bring a holistic approach to the issue
at-hand.
Performance Based Lead Assignment
Supported a shift in lead assignment strategy to reward those generating the
greatest volumes of new business the opportunity to earn more with an
analytical platform. Projected "before and after" results. Allowed management
to modify driving factors to support this shift in lead management strategy.
Sales Forecasting & Empowering the Local Market
Developed a sales management interface to drive marketing resource allocations
across the branch network. Implemented drill down capabilities and enabled
managers across the organization to understand the value of opportunity across
geographic markets in terms of cross-sell and new client development.
Saving the Highly Affluent Customer
Constructed and managed a CRM solution that helped target, retain and grow
customers affiliated with the Wealth Management Group. Merged information
across through distinct organizational units to create3 a holistic view of the
relationship and supported opportunity identification and direct marketing
implementations.
Database Marketing for the Mid-Tier Organization
Introduced and implemented database marketing capabilities to advance
relationship management strategies. Constructed a multi-tier relationship
system and wrapped a reporting and list generation application to identify
opportunities, implement programs, and measure return.

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